Our Subsidiary companies play an effective role in Aleid Foods future development plan for vertical strategic expansion, supported by astrong and accurate business model, and a clear strategy adopted for digital marketing, promotion and unique brand experience, enabling us to achieve success on local and regional levels.
“Global Alliance International” company specializes in bakery goods and sweets made with the best ingredients at the highest quality. With the acquisition of GAI, Aleid Foods reconstructed its operations to offer new product lines and digitalize its marketing strategy to reach wider customer segmentations.
GIA now operates three main production lines: Firstly, the Central Bakery, offering baked goods, bread buns, and sweets. Secondly, a production line of baked goods and sweets providing food solutions for companies and restaurant chains. Finally, “Gourmet Treat” bakery, offering a unique variety of baked goods and sweets with exclusive services which will all be soon available online.
“Honey World” is an established Kuwaiti company with an impressive experience spanning across three successive generations. The company specializes in trading and importing the finest types of honey from the best sources, Like Yemen, Asia and Africa, offering customers natural high-quality honey through three brands: “Suqatri” for premium honey, “Kunooz Alnahel” and “Alwaha” which include various ranges of products.
With the acquisition of “Honey World”, Aleid Foods will establish a plan to support its development, expansion, marketing and distribution in local and regional retail markets, with a focus on digital outlets and points of sales.
“Legion Foods” the newest subsidiary of “Aleid Foods” specialized in the HORECA sector, provides various and exceptional options of world-class products and food services for restaurants, central kitchens, and the gourmet consumer, with a growing client network of brands, suppliers, and food producers from around the world.
The company adopts an agile and flexible business model for its operation lines led by a team with competencies and clear-vision management and based on continuous studies of the ever-changing and evolving market trends, which Legion Foods the trusted supplier for various franchise chains and local restaurants, due to its commitment to on-time in-full delivery while ensuring the highest quality and adhering to strict health standards and requirements.
“Legion Foods” offers a wide selection of meat, poultry, and seafood of the finest quality complying with international and local standards while maintaining the highest and up-to-date food safety and international regulations in import, storage, and supply.
The Brunch Company is a subsidiary of Aleid Foods specializing in innovative and high-quality ready-made meals with unique global flavors that cater to various consumer needs and tastes. With special operation standards and advanced recipe development experience, the company’s five production lines hold a great variety of food concepts and cuisines, including “XO Street Food” offering street food dishes from around the world, “Como” Italian cuisine, “Vereen” gluten-free baked goods, “Zereshk” traditional Persian food with international fusion and finally “The Brunch” dedicated to healthy ready-made meals and beverages with exceptional taste in line with modern consumers’ busy lifestyle.
Through this partnership with The Brunch, Aleid Foods aims to offer new food concepts for gourmet consumers and expand the company’s product sales, distribution, and marketing traditionally and digitally.
HealthLand is a unique subsidiary of Aleid Foods specialized in healthy, organic, and vegan products and supplements. Over 5 years, the company established itself as a digital pioneer by selling and marketing healthy and organic food products from international brands through an advanced digital application. With continuous growth, HealthLand became a trailblazer in the healthy food sector by adopting an advanced digital business model, developing products and services that cater to a wide range of health-conscious consumers, and pushing the trend toward food wellness and a balanced diet for a better life.
This partnership with HealthLand aims to support Aleid Foods’ digital expansion strategy and enables its business in the healthy and organic food sector.